A Business Development Representative (BDR) is responsible for identifying new business
opportunities, generating leads, and building relationships with existing and prospective clients.
The BDR works closely with the sales team to initiate and nurture the sales process, ultimately
aiming to generate new machine sales leads, and generate spare parts orders that contribute to
the company's revenue growth goals. Daily responsibilities also include business to business
telemarketing for customer acquisition, retention, and offering of our extensive equipment and
parts inventory for existing and growing catalog of business.
Essential Duties and Responsibilities:
• Revenue Generation: Proactively identify and research opportunities through assigned
existing book of business.
• Prospecting: Initiate outbound prospecting activities such as cold calling, emailing, and
social media outreach to engage with potential leads.
• Qualifying Leads: Evaluate inbound and outbound leads by understanding their needs
and qualifying them against company criteria.
• Relationship Building: Develop and maintain relationships with potential clients by
engaging them with valuable insights and solutions.
• Scheduling Meetings: Set up meetings or calls between qualified leads and the sales
team to advance the sales process.
• CRM Management: Maintain accurate and up-to-date records of interactions with
prospects in the company's CRM system (HubSpot).
• Collaboration: Work closely with the VP of Sales to align strategies, share feedback.
Skills & Qualifications:
• Communication Skills: Excellent verbal and written communication skills with the ability to
engage and persuade stakeholders at all levels.
• Sales Acumen: Basic understanding of the sales process, with the ability to identify pain
points and present relevant solutions.
• Research Skills: Strong research abilities to identify key decision-makers and gather relevant
information about prospects.
• Self-Motivation: Proactive, goal-oriented, and driven to exceed targets with minimal
supervision.
• Problem-Solving: Ability to think creatively to overcome objections and develop new
approaches to engaging potential clients.
• CRM Experience: Familiarity with CRM systems (e.g., Salesforce, HubSpot) and sales
automation tools for tracking and managing leads.
Education: • High School diploma. A bachelor’s degree in business
Experience:
• 1-2 years of experience in a sale, business development, or lead generation role is preferred but not always required. • Experience in B2B sales, SaaS, or tech environments is a plus.
Nesco Resource offers a comprehensive benefits package for our associates, which includes a MEC (Minimum Essential Coverage) plan that encompasses Medical, Vision, Dental, 401K, and EAP (Employee Assistance Program) services.
Nesco Resource provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.